Tuesday 28 September 2010

Analysing Harry Potter film poster


As well as The Lord Of The Rings poster this one has a very dark theme which suggests of an eminating evil entailed in this film far down the Harry Potter order. The character in the main image is evidently holding a wand (wizards and witches) which informs the viewer of the films genre (fiction/action). As you can see in this poster Harry Potter is fading away into darkness and his only source of life is his magic wand which is creating some kind of small glowing orb. This one image I believe effectively sums up the entire film, Harry is the final hope for wizarding survival which is resembled here by the small glow coming from the end of his wand (no inuendo intended). They have used an interesting font for the text on this poster, the font gives a kind of retro yet futuristic feel, the font also seems to gleem with hope again suggesting how the main character is unique and may carry the key to survival. Also questions may be raised as to how it is possible for someone to be Half-Blood, is this some kind of magical connotation, does Harry have some strange power from being only half human? The Mise-en-scene of this poster gives us a strong impression of the film's genre by the fact  that the main image is holding a wand, the clothes however suggest otherwise as they are rugged and old. The makers of this poster have also effectively used pathetic fallasy (the weather is basically setting the scene). "Coming Soon" is a faded text giving us the idea that it isn't an important piece of information, the fact that it's faded may also resemble the films completion date and as it's faded this will suggest that the film isn't ready yet.

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